Mary found she was spending a lot of time trying to find new leads and not generating enough sales to make quota. The existing base of customers hardly bought a second time and many went to competitors to purchase the same quality products.
Mary and the owner discussed and implemented an automated sales and marketing system.
Once a business automates their sales and marketing, many experience increased sales.
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The US Postal Service announced in September that it still adds about 2 million addresses each year. However, the volume of mail dropped by 9 billion pieces for the fiscal year ended September 30, 2008.
In this economy there is a silver lining to reach more customers and it’s by using direct mail! Sending your direct mail offer has a better chance of being seen by more people because they receive less stuff each day in their home or business mail box.
More eyes see direct mail offers than email!!
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