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	<title>BTNE Sales &#38; Marketing Blog</title>
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	<link>http://www.btne.com/salesandmarketingblog</link>
	<description>Helping business increase opportunities with better sales and marketing methods.</description>
	<pubDate>Mon, 27 Oct 2008 01:47:30 +0000</pubDate>
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		<title>Automating Your Marketing</title>
		<link>http://www.btne.com/salesandmarketingblog/automating-your-marketing/</link>
		<comments>http://www.btne.com/salesandmarketingblog/automating-your-marketing/#comments</comments>
		<pubDate>Mon, 27 Oct 2008 01:41:38 +0000</pubDate>
		<dc:creator>Joe Norcott</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Management]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Sales Technology]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Increased Sales]]></category>

		<category><![CDATA[Marketing Automation]]></category>

		<category><![CDATA[Multistep Campaign]]></category>

		<guid isPermaLink="false">http://www.btne.com/salesandmarketingblog/?p=14</guid>
		<description><![CDATA[
Mary found she was spending a lot of time trying to find new leads and not generating enough sales to make quota.   The existing base of customers hardly bought a second time and many went to competitors to purchase the same quality products. 
 
Mary and the owner discussed and implemented an automated sales and marketing system. 
 
Once [...]]]></description>
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		<item>
		<title>Selling by Direct Mail Lives!</title>
		<link>http://www.btne.com/salesandmarketingblog/selling-by-direct-mail-lives/</link>
		<comments>http://www.btne.com/salesandmarketingblog/selling-by-direct-mail-lives/#comments</comments>
		<pubDate>Sun, 19 Oct 2008 19:09:41 +0000</pubDate>
		<dc:creator>Joe Norcott</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Direct Mail]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Sales Technology]]></category>

		<guid isPermaLink="false">http://www.btne.com/salesandmarketingblog/?p=9</guid>
		<description><![CDATA[
The US Postal Service announced in September that it still adds about 2 million addresses each year.  However, the volume of mail dropped by 9 billion pieces for the fiscal year ended September 30, 2008.
In this economy there is a silver lining to reach more customers and it&#8217;s by using direct mail!  Sending your direct [...]]]></description>
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		</item>
		<item>
		<title>Ownership, Commitment, Accountability Grow Sales</title>
		<link>http://www.btne.com/salesandmarketingblog/ownership-commitment-accountability-grow-sales/</link>
		<comments>http://www.btne.com/salesandmarketingblog/ownership-commitment-accountability-grow-sales/#comments</comments>
		<pubDate>Wed, 01 Oct 2008 01:19:46 +0000</pubDate>
		<dc:creator>Joe Norcott</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Management]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Sales Technology]]></category>

		<guid isPermaLink="false">http://www.btne.com/salesandmarketingblog/?p=8</guid>
		<description><![CDATA[September has been interesting for us.  We have seen some clients make a commitment to using new or upgraded software to automate their sales and marketing.  Others are in the Chicken Little mode of the &#8220;Sky is Falling&#8221; and not looking ahead or long term to position themselves for growth.
However one prospect we met was interesting.  [...]]]></description>
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		<item>
		<title>Searching for Sales Opportunities with Xobni!</title>
		<link>http://www.btne.com/salesandmarketingblog/searching-for-sales-opportunities-with-xobni/</link>
		<comments>http://www.btne.com/salesandmarketingblog/searching-for-sales-opportunities-with-xobni/#comments</comments>
		<pubDate>Mon, 11 Aug 2008 00:24:37 +0000</pubDate>
		<dc:creator>Joe Norcott</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Sales Technology]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Opportunities]]></category>

		<category><![CDATA[Outlook]]></category>

		<guid isPermaLink="false">http://www.btne.com/salesandmarketingblog/?p=6</guid>
		<description><![CDATA[Recently I read an article in The Boston Globe about Xobni Software. 
Xobni (inbox spelled backwards) was originally designed as a plug-in for Outlook that makes searching your email easier. After frustrating searches for a particular email I practically gave up searching all together because Outlook lacks any kind of logic for searching.
Xobni really shines [...]]]></description>
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		<item>
		<title>The Go-Giver by Bob Burg and John David Mann - Book Review</title>
		<link>http://www.btne.com/salesandmarketingblog/the-go-giver-by-bob-burg-and-john-david-mann-book-review/</link>
		<comments>http://www.btne.com/salesandmarketingblog/the-go-giver-by-bob-burg-and-john-david-mann-book-review/#comments</comments>
		<pubDate>Wed, 23 Jul 2008 00:52:20 +0000</pubDate>
		<dc:creator>Joe Norcott</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business Books]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Business Book]]></category>

		<category><![CDATA[Business Networking]]></category>

		<guid isPermaLink="false">http://www.btne.com/wordpress/?p=4</guid>
		<description><![CDATA[As the book states on it&#8217;s cover
&#8220;A Little Story About A Powerful Business Idea&#8221;.
The Go-Giver is a parable about a salesman named Joe who is struggling to make his sales quota. 
 
Joe hears about a legendary consultant called the Chairman who has made millions and is retired.  Seeking this consultant Joe hopes to use him to assist in [...]]]></description>
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		<item>
		<title>It&#8217;s All In My Head&#8230;..</title>
		<link>http://www.btne.com/salesandmarketingblog/its-all-in-my-head/</link>
		<comments>http://www.btne.com/salesandmarketingblog/its-all-in-my-head/#comments</comments>
		<pubDate>Mon, 14 Jul 2008 02:22:16 +0000</pubDate>
		<dc:creator>Joe Norcott</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[ACT!]]></category>

		<category><![CDATA[Contact Management]]></category>

		<category><![CDATA[CRM]]></category>

		<category><![CDATA[eMarketing]]></category>

		<category><![CDATA[Infusionsoft]]></category>

		<guid isPermaLink="false">http://www.btne.com/salesmarketingblog/?p=3</guid>
		<description><![CDATA[What happens when you go to lunch and an employee receives a call from the BIG DEAL you have been trying to close this month.
They may write down a message and forget to hand it to you because the employee doesn’t know it’s the BIG DEAL!
You come back from lunch and proceed with your day [...]]]></description>
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